How to create and use your Google review QR code
Get the business review link
Open your Google Business Profile. Google’s current help directs owners to Read Reviews, then Get more reviews, where the link can be copied. Use the official instructions below if your interface differs.
Paste the link and design your invitation
Add the copied review URL to the Link field. Use a neutral invitation such as “Share your experience”. You can download the code or use a Google review template for a complete counter sign.
Confirm the business and location
Scan outside your management account and check the listing name. A multi-location business should check each location’s code separately. Customers need a Google Account to leave a Google review.
Copy the review link from your Business Profile
In your Google Business Profile, find the option to ask for reviews or share a review link. Copy that link rather than the management-page address. Google’s interface can change; use its official help linked below if the option has moved.
Ask for honest feedback
Invite customers to share their actual experience. Do not offer a discount for a review or direct only happy customers to Google. A QR code is a convenient link, not a way to guarantee ratings or search rankings.
Test the correct business listing
Scan from a phone outside your business account. Confirm the business name and location before printing. People may need to sign in to Google to leave a review. Keep your invitation neutral, for example “Share your experience”.
Example: separate signs for two business locations
A business with two shopfronts should use each location’s own review link and identify the location in its artwork. Keep the invitation consistent so all customers can choose to leave honest feedback. Do not use an intermediate satisfaction question to send only positive responses to the public review page. A clear sign removes typing, but it cannot ensure a customer writes a review or chooses a particular rating.
Illustrative workflow, not a customer case study.Check before you share
- The link opens the correct Business Profile location.
- The wording requests honest feedback without promising a reward.
- The code is legible and has a clear border on the printed sign.